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    <lastmod>2023-12-06</lastmod>
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    <loc>https://blog.auxinsights.com/blog/jpmorgan-frank-fraud</loc>
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    <lastmod>2023-10-23</lastmod>
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      <image:title>Blog - White Paper: JPMorgan Chase’s $175 Million Mistake</image:title>
      <image:caption>Charlie Javice founded Frank in 2016 with the goal of improving the student loan application process (commonly known as FAFSA) for American college applicants seeking financial aid. Throughout it’s operation, Frank collected names, emails, phone numbers and other personal contact information from it’s customers.  Javice sold Frank to JP Morgan in 2021 for $175M under the premise that JP Morgan would receive 4.25M emails, which could be used to entice a younger college-bound demographic. In 2022, news broke that Javice may have been complicit in fabricating approximately 4M of those 4.25M customers. Somehow, this deal had slipped through JP Morgan’s due diligence process, and had not been detected for an entire year.</image:caption>
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    <loc>https://blog.auxinsights.com/blog/unlocking-higher-ebitda-through-optimized-site-speed</loc>
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    <lastmod>2023-11-03</lastmod>
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      <image:title>Blog - Unlocking Higher EBITDA Through Optimized Site Speed - Private equity firms don’t often get into the digital marketing weeds — but they’ll want to be aware of how small changes (like improved site speed) can make a big impact on the bottom line.</image:title>
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    <loc>https://blog.auxinsights.com/blog/white-paper-how-connecting-digital-marketing-levers-to-ebitda-maximizes-returns</loc>
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    <lastmod>2023-10-23</lastmod>
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      <image:title>Blog - White Paper: How Connecting Digital Marketing Levers to EBITDA Maximizes Returns - Download the white paper to get details on a step-by-step plan for directly connecting digital marketing levers to financial outcomes.</image:title>
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    <loc>https://blog.auxinsights.com/blog/how-to-maximize-ebitda-this-holiday-season</loc>
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    <lastmod>2023-10-31</lastmod>
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      <image:title>Blog - How to Maximize EBITDA This Holiday Season - Experts are expecting a ‘downbeat’ holiday season for retail. Here’s how to maximize EBITDA — despite external factors.</image:title>
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    <loc>https://blog.auxinsights.com/blog/due-diligence-questions-to-ask</loc>
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    <lastmod>2023-11-06</lastmod>
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      <image:title>Blog - 3 Crucial Due Diligence Questions: Lessons from JPMorgan Chase’s Acquisition of Frank - These questions can expand your due diligence process and help you avoid mistakes like the one made by JPMorgan Chase.</image:title>
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    <loc>https://blog.auxinsights.com/blog/investor-cheat-sheet</loc>
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    <lastmod>2023-11-13</lastmod>
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      <image:title>Blog - Investor Cheat Sheet: Questions to Ask About the Marketing Strategies of Your Portfolio Companies - For private equity firms, effectively connecting digital marketing levers to EBTIDA starts with asking the right questions.</image:title>
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    <loc>https://blog.auxinsights.com/blog/your-guide-to-digital-marketing-timelines</loc>
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    <lastmod>2023-11-29</lastmod>
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      <image:title>Blog - When to Expect Results: Your Guide to Digital Marketing Timelines - Digital marketing can make or break a business. But how long does it take to see results?</image:title>
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    <loc>https://blog.auxinsights.com/blog/unpacking-bfcm-2023</loc>
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    <lastmod>2023-12-06</lastmod>
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      <image:title>Blog - Unpacking BFCM 2023: What Worked, What Didn’t, &amp;amp; Why - Black Friday and Cyber Monday were unexpectedly successful this year. Let’s take a look at the reasons why.</image:title>
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    <loc>https://blog.auxinsights.com/blog/category/Deep+Dive</loc>
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